“Enabling multichannel strategies through sophisticated use of technology”

At last year’s 2014 Pharma Engagement Live event, Gareth Dabbs, Technology and services, UKI, gave the presentation “Enabling multichannel strategies through sophisticated use of technology.”

Download and learn:

  • How do we segment and target in a multichannel world –EU client case study
  • Aligning brand objectives with customer preferences
  • Sustaining campaigns through real time measurement and automated marketing

Download Presentation

Found this interesting? You might also be interested in our Digipharm Europe 2015 event, taking place 7-8 October in London. Find out more

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