“Enabling multichannel strategies through sophisticated use of technology”

At last year’s 2014 Pharma Engagement Live event, Gareth Dabbs, Technology and services, UKI, gave the presentation “Enabling multichannel strategies through sophisticated use of technology.” Download and learn: How do we segment and target in a multichannel world –EU client case study Aligning brand objectives with customer preferences Sustaining campaigns through real time measurement and automated marketing Download Presentation Found this …