10 social media strategies pharma must know

In today's "open 24/7" world, it is riskier not to engage in social media that it is to engage, according to a new report by Weber Shandwick. Pharma companies are increasingly realising the benefits of monitoring and assessing social media postings (something which has been discussed over at the Vaccine Nation blog), but is a lack of confidence in social …

Download Ebook: Evidence Development, top 100 profiles to follow on twitter

  >Click here to download ebook   We have compiled a list of the Top 100 twitter profiles in evidence development. The final 100 have been chosen based on their activity, engagement, followers and overall quality of twitter contributions. Additionally we have compiled the list to reflect the many stakeholders in these discussions – patients, physicians, pharma, payers, publications. This …

Guest Blog – Social media and stem cells: Time to start tweeting

Discussions, debates and peer engagement for the stem cell and regenerative medicine community has long taken place online meaning advancement of the industry is not limited to the numerous networking events that take place around the world. In the interest of broadening the communication and increasing the stem cell network, I wanted to repost a piece from the Signals Blog, …

Why scientists shouldn’t “shun new media”

  "Some biologists shun new media", reads the press release. This is the study, published in the April 2013 edition of Bioscience, that reveals that scientists aren't much inclined to use blogs and online social networks to keep up-to-date with the latest developments in science. The study compiled the results of an online survey completed by 257 neuroscientists in Germany …